Issues Surrounding Masculinity in United States free essay sample

Our society today has little tolerance for men and masculinity in general. Masculinity can be defined as having qualities or appearance of male. It includes behaviors typically associated with men. In his book, Ferguson takes us into the world of a sole, municipal elementary school attended by students who have been labeled as troublemakers and potential jail inmates. She identifies how a group of young boys of African American origin aged between 11 to 12 years are identified by their school work force as lovers of jail (14). Over the years black Americans boys have been subjected to a kind of discrimination both in school and outside. There are claims that teachers treat these boys as if they are doomed to fail. Ferguson (26) goes on to criticize the form of punishment given to the boys which according to him does not instill discipline but simply perpetuating troublemakers and creating potential inmates (67). According to equality index carried out by Pascoe (114), black men in America have high chances of being unemployed than white men. We will write a custom essay sample on Issues Surrounding Masculinity in United States or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The black men are seven times more likely more to be imprisoned with a jail sentence of above ten months over their white counterparts. The report also discloses other disparities ranging from unemployment, school drop out rates and annual income. While there have been some improvements on the gap between the black men and white men in United States of America, black masculinity is still being faced with greater problem. Despite the condemnation given to them, Ferguson argues that Black American boys look seriously at schooling and excelling in life. In addition she identifies how the whole society beliefs in a natural difference of black children from the white children. Most people according to him identify the black men as criminal and it is this view that disproportionately put them in danger of disappointment and punishment. this is a greatly interfere with the black American boys according who in future end up taking the negative behavior as implied by their mentors. Ferguson bases her argument on a fundamental theory of learning, drawn from two sources: Marxist Bowles speculation view of society which gives school the task of reproducing the existing communal pecking order, and Foucault’s post-structural theory of disciplinary authority that views punishment as an instrument of social segregation (82). He contrasts this speculative frame to the commonly held liberal idea that schools are meritocratic (112). But the black American boys are hyper aware of their individuality pattern. According to Fergusson (123), they act upon their masculinity through impressive performances and disruptions in class work and they achieve their self worth for themselves by using hostility behavior strategy to regain their sense of self. Â  To identify themselves as resourceful, authoritative and knowledgeable in the face of the humiliation they encounter in school. By masculinity, Malin (36) seems to mean men who not only reveal the physical qualities of toughness but also who also possesses some noble principle. In his book, Malin claimed that Clinton has been shown as a conflicted and sensitive, yet strong man (42). It is these characters according to Malin (43) that helped him win presidential elections. Clintons personality remained a package of conflicts that variously embraced and overthrown different stereotypes of masculinity hence he was able to remain a strong man. Malin 2005 (78). Sonenstein associates masculinity with culture, and socialization and encourages men to try to live up to cultural standards of masculinity (342). According to Malin, men fraternity face pressures and dilemmas around race- and gender-based individuality structure is always a flagrant force that works against these students maintaining an obligation to schooling. This is why schools across the nation for example in US observe a continual attrition of schoolboys as they link the ranks of troublemakers (67). According to Ferguson (112), molding our boys viewing them as Bad Boys is a powerful challenge to current views on the setback of the black males in school. Currently black males are severely constrained by the society and culture of their high school and of American society in general. This form of treatment world neither favor girl child who is always more vulnerable to several situations. Due to this unhealthy treatment the black American Male end up performing poorly in their education which lead them to drug abuse and criminal activities which in future lead them to be on the wrong side of the law. Ferguson 2000 (P 139) Both black and white men have their roles to play as men in America. Ferguson advocates for need to change the social organization and the culture of the society so as to enhance a suitable learning environment of the African American males in particular and all children in general. Solutions begin from an assurance that slight inputs, short-term interventions and person prescriptions into schools are greatly sufficient to cure an organization that is mainly flawed. The organization should aim for metropolitan black kid who seems to be the formation of a community which will basically obey the rules of civilization. A reform of the whole educational system is what is urgently necessary according to Ferguson (234). Overhauling the whole school system is the only way according to Ferguson (113) for eliminating all kind of institutionalized discrimination. She states that significant changes may take position by altering the curriculum and establishing lesser classes whereby student gets enough attention from their trainers. In addition, antiracist education for student teachers and reciprocated respect among adults and youth will also form a very good base to eliminate society and cultural constrain. Schools that are reorganized in this way would help in bringing new meaning to the Black masculinity (235).

The eNotes Blog A New Look at EmilyDickinson

A New Look at EmilyDickinson Portrait of the poet Emily Dickinson at the age of sixteen. Property of Amherst College. For years, scholars have had only one image of the enigmatic  Emily Dickinson to go bythat of the poet as a sixteen year-old, taken in 1847 (above). In that time, observers have been unable to help themselves from forming certain ideas of the poet, given this picture of a heavy-lidded, pale, and fragile looking adolescent, coupled with her well-known depressive nature. However, it seems that a new discovery may serve to change our views. That is, if the photograph below is truly the second portrait of Emily Dickinson known to date. Could the woman on the left be Emily Dickinson, twelve years on from her famous daguerrotype above? The picture recently surfaced in Dickinsons hometown of Amherst, Massachusetts, and has been on loan with Amherst College (the owner of the first Dickinson daguerrotype) while it undergoes tests to determine its credibility. And what scrutinizing tests they are; the photograph has thus far been evaluated by historians, members of the Emily Dickinson International Society, and even an opthalmologist. The last, Susan Pepin, concluded in her report, The two women have the same eye opening size with the right eye opening being slightly larger than the left. The left lower lid in both women sits lower than the right lower lid  The right earlobe is higher on both women. The inferonasal corneal light reflex suggests corneal curvature similarity, allowing us to speculate about similar astigmatism in the two women. Both women have a central hair cowlick. Finally, both women have a more prominent left nasolabial fold After a thorough examination of both of these womens facial features as viewed from the 1847 and 1859 daguerreotypes, I believe strongly that these are the same people. Kate Turner, age sixty. And shes not the only one.  Others at Amherst College, after comparing the fabric of the subjects dress to swatches belonging to the Emily Dickinson Museums textile collection, feel strongly that she must be the famous poet. Further forensic-style investigation was used to determine the second sitter in the photograph, Kate Scott Turner, which corroborates the conclusion that the image is of Dickinson. Turner, a recent widow at the time, met Dickinson in 1859. The two shared a strong relationshipwhich some have purported to have been more than mere friendshipuntil they suffered a parting of ways that deeply hurt Dickinson. In a letter to Kate circa 1860, the poet wrote, Why did you enter, sister, since you must depart? lamenting that loss of a close friend.  Thankfully, multiple photographs of Turner exist in the world, as the ability to identify her as one of the subjects in the photo makes it more likely that the other sitter who looks like Dickinson  is  Dickinson. But what exactly is the significance of finding a second portrait of Emily Dickinson, you may ask? Its all in our perceptions of her. Reducing our image of her to a photograph of a waifish teenage girl, weve been short-sighted in our considerations of Dickinson as a grown woman. It seems impossible to believe that she could be so composedstrong, evenas we imagine her now, extending a protective arm to her far meeker looking friend. If the daguerreotype is eventually accepted as Dickinson, it will change our idea of her, providing a view of the poet as a mature woman showing striking presence, strength, and serenity. She (whoever she is)  seems to be the one in charge here, the one who decided that on a certain day in a certain year, she and her friend would have their likenesses preserved. In fact, even if this  photograph is not of Dickinson and Turner, it has still  been of use in forcing us to  imagine Dickinson as an  adult, past the age of the ethereal-looking 16-year-old we have known for so many years. Tell us your views: is the image above, in your opinion, of Emily Dickinson? If so, does it change your perception of her? Leave us a comment below.

How to Conjugate the Verb Sentire in Italian

How to Conjugate the Verb Sentire in Italian To hearTo feelTo senseTo seeTo smellTo tasteTo call What to Know About â€Å"​Sentire† It’s a regular third  conjugation verb, so it follows the typical -ire verb ending pattern.It’s a transitive verb, so it takes a direct object.The infinito is â€Å"sentire†.The participio passato is â€Å"sentito†.The gerund form is â€Å"sentendo†.The past gerund form is â€Å"essendo sentito†. INDICATIVO/INDICATIVE Il presente io sento noi sentiamo tu senti voi sentite lui, lei, Lei sente essi, Loro sentono Ad esempio: Lo senti quel profumo? È meraviglioso! - Do you smell that scent? It’s amazing! Il passato prossimo io ho sentito noi abbiamo sentito tu hai sentito voi avete sentito lui, lei, Lei ha sentito essi, Loro hanno sentito Ad esempio: Abbiamo appena sentito un rumore di sotto! L’hai sentito anche tu? - We just heard a noise downstairs! Did you also hear it? L’imperfetto io sentivo noi sentivamo tu sentivi voi sentivate lui, lei, Lei sentiva essi, Loro sentivano Ad esempio: Da bambino quando sentivo il profumo di gelsomino, sapevo che la mamma era vicina. - As a kid whenever I smelled jasmine, I knew my mother was nearby. Il trapassato prossimo Io avevo sentito noi avevamo sentito tu avevi sentito voi avevate sentito lui, lei, Lei aveva sentito essi, Loro avevano sentito Ad esempio: Aveva gi sentito le notizie quando Marco gli ha telefonato. - He had already heard the news when Marco called him. Il passato remoto io sentii noi sentimmo tu sentisti voi sentiste lui, lei, Lei sent essi, Loro sentirono Ad esempio: Non sentà ¬ mai cià ² che dissi.   - He never heard what I said. Il trapassato remoto io ebbi sentito noi avemmo sentito tu avesti sentito voi aveste sentito lui, lei, Lei ebbe sentito essi, Loro ebbero sentito TIP: This tense is rarely used, so don’t worry too much about mastering it. You’ll find it in very sophisticated writing. Il futuro semplice io sentir noi sentiamo tu sentirai voi sentiate lui, lei, Lei sentir essi, Loro sentano Ad esempio: Non ci crederà ² finchà © non lo sentirà ² da lui. - I won’t believe it until I hear it from him. Il futuro anteriore io avr sentito noi avremo sentito tu avrai sentito voi avrete sentito lui, lei, Lei avr sentito essi, Loro avranno sentito Ad esempio: Avrai sentito parlare molto del suo nuovo fidanzato. - You must have heard a lot about her new boyfriend. CONGIUNTIVO/SUBJUNCTIVE Il presente che io senta che noi sentiamo che tu senta che voi sentiate che lui, lei, Lei senta che essi, Loro sentano Ad esempio: Voglio che Marta si senta sicura. - I want Marta to feel safe. Il passato io abbia sentito noi abbiamo sentito tu abbia sentito voi abbiate sentito lui, lei, Lei abbia sentito essi, Loro abbiano sentito Ad esempio: Immagino abbiate sentito le notizie, vero? - I guess you all have heard the news, right? L’imperfetto io sentissi noi sentissimo tu sentissi voi sentiste lui, lei, Lei sentisse essi, Loro sentissero Ad esempio: Non volevamo che si sentisse sola. - We didn’t want to her to feel lonely. Il trapassato prossimo io avessi sentito noi avessimo sentito tu avessi sentito voi aveste sentito lui, lei, Lei avesse sentito essi, Loro avessero sentito Ad esempio: Non sapevo che ci avesse sentito parlare della festa. - I didn’t know he heard us talking about the party. CONDIZIONALE/CONDITIONAL Il presente io sentirei noi sentiremmo tu sentiresti voi sentireste lui, lei, Lei sentirebbe essi, Loro sentirebbero Ad esempio: Se fossi in te, sentirei tua madre. - If I were you, I’d call your mom. Esempi: Il passato io avrei sentito noi avremmo sentito tu avresti sentito voi avreste sentito lui, lei, Lei avrebbe sentito essi, Loro avrebbero sentito Ad esempio: Se lui fosse arrivato due minuti prima, avrebbe sentito il mio segreto. - If he had arrived two minutes before, he would have heard my secret.

Marketing Plan Essay Example | Topics and Well Written Essays - 2250 words

Marketing Plan - Essay Example Competition from Blackpool Beach will decrease income from both inbound international tourism and local tourism by a considerable margin (between 8-10%). iii. With the tourism in Scotland on the rise (VisitScotland 2012), our competitors will institute new facilities and recreational activities for the summer season before March 2014. Marketing Objectives Aberdeen Beach offers a serene, beautiful and relaxing environment for tourists, both local and international. Apart from coming up with a mission statement that is both marketing oriented and consumer-focused, Aberdeen City Council should create an objective to attain cumulative growth in tourism volume of at least 60% over the next three years. At least 30% of this tourism growth should result from local tourist and from new facilities that offer activities that are non-seasonal or are generally undertaken during the off-peak period. Aberdeen beach should also institute efforts to capture over 25% of the tourism market share in th e area within the next 3 years. This will make sure that it is the biggest tourist destination in the area. Better facilities and activities that take advantage of off-peak tourism will ensure that it offers valid competition to Blackpool beach. To accomplish the various marketing objectives laid down, the Aberdeen City Council should put benchmarks in place to assess progress. Frequent evaluation of these objectives will offer feedback and potential remedial actions on a timely basis. The chief marketing objective is to improve the perceptions tourists as well as the locals have about the Aberdeen Beach. Since Aberdeen beach has been slowly losing both the local and the international tourists, it must not be satisfying its current consumers. The city council should review the problems that hinder success and use it to not only keep its current tourism base but encourage new international and local tourists to the area. To improve success, benchmarks should be developed to understan d how the city council can improve the experience of tourists to the beach through knowledge of tourist’s needs and specific opportunities for instituting new recreational facilities. The benchmarks should be developed through market research as well as the City Council’s marketing information system. Another objective should be the institution of an education program that will serve to educate the local residents about the issue of climate change and the rising flood risk in the area. The City Council should collaborate with the local residents in efforts to conserve and restore the beach (Robert Gordon 2013). The City Council should also create a new office that deals with beach security and cleanliness. It should interact with local residents and set up an institution that deals with cleaning up the beach and ensuring that companies and other individuals do not use the beach as a dumping point. According to Chan, Leung, and Wong (2006) collaborative environment rest oration efforts can be utilized as a means of advertisement both for local consumers and international. It should also collaborate with local law enforcement to ensure that visitors to the beach are safe. Marketing Strategies A. Target Markets Target Market 1: The first target market is the local tourists. Posters and customized calendars showing the beauty of Aberdeen beach could help reconnect with the local population. The Beach has also received bad

Follow the instruction and do the questions Essay

Follow the instruction and do the questions - Essay Example In his narrative or pamphlet, Common Sense; he talked about the distinction between the origins of society and origins of government. Paine drew the attention of people towards general facts and common senses by telling them that a society is formed because of their wants. He hoped that people understand that they are all dependent on each other for the satisfaction of their wants, as no person alone is sufficient. There is a chain as one depends on another and that another on some other and so on. They don’t need government for their safety but people themselves can do it. All they need is common consent and clear conscience as, they as a society are independent on each other and these needs never cease to exist. This belief on our own selves and on each other is weak, and that is the reason that people are still under the slavery of government who regulates their lives, rather than them taking charge of their own. 2) In Mark Twain’s â€Å"?1,000,000 Bank Note,† Henry Adams agrees to assist Lloyd Hastings in his investment venture in London. Henry tells Lloyd he does not want to buy mines; instead he wants to â€Å"keep my capital moving, in a commercial center like London† (76). Of course, having no assets, Henry cannot afford any investments. Yet what does it mean in Twain’s short story to keep one’s capital flowing? In fact, Henry amply succeeds in moving his capital, much to Lloyd’s and others’ benefit. How does the story conceive â€Å"capital†? The story â€Å"$1,000,000 Bank Note† by Mark Twain conceives money or capital as the most powerful object which can derive everyone and everything with its power. It can rotate the world on its axis. Henry Adams was a poor, lonely person who didn’t even have enough means to make his ends meet, but this 1000,000 note changes his life from a nobody to a socially high-class man. Even though he could not use or cash this note, just the word about him having such wealth made him an upper class and wealthy person. The story defines capital as a controlling force which gives a fame and era of authority to Henry just with the illusion of him being a wealthy person. Such was the supremacy of money that even others like Lloyd could benefit from this illusion created. The plot of the story is basically teaching the lesson that money is everything for the capitalist world and just the assumption of having wealth is enough for anyone to achieve success, fame, acceptance and love in this society. 3) Explain what Thorstein Veblen means by the term â€Å"pecuniary emulation.† Why does the emulative â€Å"habit of thought† engender â€Å"chronic satisfaction†? Pecuniary means anything related to wealth, and emulation means to make an effort or to have an ability to surpass others. Together the term â€Å"Pecuniary emulation† according to Veblen means to make an effort to surpass others in status as measu red by wealth. Veblen’s theory of the leisure class focused on the distinction of society between two classes, one who exploits and does not work and are called the leisure class, and other, a class of people who works in industry and produces goods. The thirst for wealth is never satisfied and gets only multiplied because of the power of wealth as a status symbol. Wealth brings a sense of accumulation, reputation and honor, which makes it impossible that the desire for wealth or

System Design Of Internet Banking System

System Design Of Internet Banking System Abstract: In recent year, Internet banking system has become very popular among customers and business. Nowadays, Internet banking is provided by banks because of its advantages. Such as 24 hours services, fast, easy and secure access to customer through Internet. This report intends to offer the system architecture and system design for Internet banking system which is mainly focused. Introduction Internet has become the way for conducting increasing numbers of transactions between suppliers and large business because of the speed, flexibility and efficiency that it offers. In this way, new market has been opened to the world and diffusion of knowledge has been accelerated to the internet. Internet markets or online commercial business has been widely used. Since a special way to design the system should have been by the web-based system and implement it. Nowadays, internet banking system widely used to increase demand of online banking transactions. Internet banking system is looking to provide the best quality with highly available, fast, secure and safe to use. System analysis is used to analyze and design any system. In this report, the framework of system analysis and design, system design and system architecture for internet banking system are discussed. In addition, about the system architecture is so important that it has become the foundation of the system analysis and design is also discussed. A Framework of System Analysis and Design Many organizations consider information systems in order to produce useful information by capturing and managing data to employees, customers, suppliers and partners. It is necessary for their ability to compute or gain competitive advantage. Information systems can be classified by the functions such as Transaction processing systems Management information systems Decision support systems Executive information systems Expert systems Communication and collaborative systems Office automation systems. Various perspectives can view in information systems such as the players, business drivers, technology drivers and process. From the point of view of system stakeholder, the system analysts bridge the communication gap that can develop between system owners and users and also between designers and builders. System owners are typically executive managers for large systems and may be supervisors for small systems. Unlike system owners, costs and benefits of the system tend to less concern by system users. There are two kinds of system users such as internal system users and external users. For information systems, system designers are technology specialists such as Database administrators, Network architects, Web architects, Graphic artists, Security experts and Technology specialists. System users business requirements and constraints are translated by system designer into technical solution. System builder is to construct the system according to the system designers specifications. System designers and system builders are the same in small system but they are often different jobs in large system. Application programmers, system programmer, database programmer, network administrators and security administrators are technical specialties. System owners, users, designers, and builders often have different perspective for building and using on any systems. What is System Design? System design is the specification of a detailed computer-based solution. (Bentley, L, D., Whitten, J, L (2008)) Also know as physical design. There were many techniques or approaches that are concerning to the aspect of the system design and can be categorized as follow: Model-Driven Approaches Rapid Application Development (RAD) Joint Application Development (JAD) Model-Driven Approaches One of the system design approaches is the Model-Driven Approaches. It emphasizes the drawing of pictorial system models to document the technical or implementation aspects of a new system. (Bentley, L, D., Whitten, J, L (2008)) The examples of model-driven approaches are modern structured design, information engineering, and object-oriented design. Modern structured design Modern structured design is a system design approaches. These approaches assist to deal with the size and complexity of the programs for developers. It also a process-oriented approaches that breaking up from a large size of program into a hierarchy of modules, and that results are easy to implement and preserve. Information engineering Information engineering (IE) can be defined as the application of an interacting set of formal techniques of the planning, analysis, design a construction of information systems on a major sector of enterprise. The data model is the primary tool of IE. IE facilitates the long-term evolution of systems and also identifies how computing can best aid the strategic goals of the enterprise. Moreover, IE creates a framework to develop the computerised enterprise. Prototyping A technique for quickly gathering specific information depends on the information requirements of the user. Advantages of Prototyping Change the system early in its development Scrap undesirable systems Design a system for users needs and expectations Disadvantages of Prototyping Manage the project danger of overtaking other phases in SDLC Adopt an incomplete system as complete Documentation might be incomplete Object-oriented design Object-oriented design (OOD) techniques, is a design system using self-contained objects and object classes. Some of characteristics on these techniques are as follow: Objects are abstractions of real-world or system entities Objects are independent and encapsulate state and representation information In the terms of objectives services, the System functionality is explicit Shared data areas are removed and each of the object are communicate by means of message passing Objects may be distributed and execute in the form of sequentially or in parallel Rapid Application Development Rapid application development (RAD) is an approach to systems development that includes a method of development as well as software tools. It applies to structured, prototyping, and joint application development (JAD) techniques to rapidly develop the system. Nowadays these techniques used to become popular design techniques. RAD is used when: The developer team have programmers and analysts who are experienced with these technique The project include a novel ecommerce application and needs to find quickly result Users are sophisticated and highly engaged to the goals of the company Joint Application Development Joint Application Development, or JAD, is a process that is originally developed for designing a computer-based system. It brings together business area people (end users) and IT (Information Technology) professionals in a highly focused workshop. The purpose of using JAD is to define the project, design a solution, and monitor the project until it reaches completion. The advantages of JAD include a dramatic shortening of the time it takes to complete a project. It also improves the quality of the final product by focusing on the up-front portion of the development lifecycle. Internet Banking Internet banking is the system that allows customers to access general financial information transactions through a secure bank-created website. Nowadays, all banks provide internet banking because of its advantages. Customer no need to give their precious time to go to bank and just click the mouse and then can access their own bank account so Internet banking become integral to the lives of busy people. They just need to have a computer or an intellectual device such as mobile device or PDA with an Internet connection and iB secure device which is offered by their own bank. Another good point of internet banking is that customers are allowed to bank with easy and paperless way at non-working hours and public holidays also. 4.1. Types of internet Banking At present, these following three basic types are utilized in the marketplace. 1. Informational: This is the foundation level of internet banking and it can be offered by the bank or outsourced. There has an appropriate control to prevent unauthorized alterations to the banks server of Web site. 2. Communicative: This type allows some interaction with customer and the banks system. There has an appropriate control to prevent unauthorized attempt to access the banks internal network and computer systems so virus control plays vital role in this environment. 3. Transitional : This level allows customers to execute their transactions such as accessing accounts, paying bills, transferring funds etc., 4.2. Pros and Cons of Internet Banking The prominent point of Internet banking is that it is very convenient for customers rather than traditional banking system and can available 24/7 and time saving. Customer can access their account anytime and anywhere no need to go the bank Customer can also check their account information and make funds transfer to their payee Customer can access too many services such as payment services, investment services and trading services Customer can open their new account Customer can access deposit account, remittance and apply Credit/Debit card Customer can update their profile such as changing their address, their phone number and so on. Although Internet banking has too many productive points and very popular in the recent years, there are few drawback that are worried by customers. Despite the Internet banking installed Internet security programs and latest anti-virus software, customers scared that privacy of their information and loss of user IDs and pin number also. By using Internet banking system, there are loss of communication with fellow and friends at physical branches of banks. Another problem which customer encounter occasional is, when the bank server is down, customer cannot access the Internet banking system. 4.3. System Design in Internet Banking Steps of System design in Internet banking are as follow: Firstly, the customer needs to request the URL. Customer login the system, then the system checks User ID and Pin No. After the system check User ID and Pin No. , then the system check that this customer is valid or not. If it is valid, then that customer need to key in their OTP can access the system so the customer can see the Main Menu page of the Internet banking website. Then the customer can choose from many menus such as viewing Account Information, Funds Transfer, Payment, Trading and Investment Services, Opening New Account, Remittance, and Update Customer Profile and so on. For example, if the customer chooses the Funds transfer menu, then the customer need to select Funds Transfer type such as Funds Transfer to My own A/C, Funds Transfer to Other A/C and Funds Transfer to Other Bank. Then customer needs to choose From Account, To Account and Amount. After that, submit this information to the system. And then ensure the detailed information and click Confirm button to accomplish the transaction. Key in his/her iB Secure PIN(for OTP) to complete this transaction After logout, customer needs to clear cache for security reason. Figure 4.1 Use Case Diagram for Internet Banking System Assumption: Assume that the customer already enter the banks home page. Account holder, credit/debit card holder can conduct this system. Bank database, Users account no:, amount of money (transaction), states and other. Assume, Users can log out the system after the transaction. User can cancel the system before the transaction. 4.4. Sample Use case specification 1. Login When customer wants to access their account from bank database, they must need to login the system with User ID and Pin No. The system will prompt error message when the customer may be an invalid user. If valid, customer can access the Main menu page of the Internet banking system. 2. Logout The system must logout after the customers works are done. After logout the system, the customer must need to clear the cache of the system for the security reasons. In this step, customer should have been logged in already. Figure 4.2 Deployment Diagram for Internet Banking System Conclusion and Further Study In this report, we focused on importance and foundation of System Analysis and Design in Internet banking system. We choose Internet banking system as case study because in this recent year, Internet banking becomes a well-known and very useful system among people. We based on a Framework of System Analysis and Design, techniques or approaches System Design, Internet Banking, types of internet Banking, Pros and Cons of Internet Banking, and the last topic is System Design in Internet Banking. We can study as System Analysis and Design in Mobile banking for future work because this system is also very popular and very convenience. To access this system the customer just need to have mobile phone and just access the transaction with sms.

How has social media changed the way marketers and consumers communicate with one another? Essay

| First, marketers must realize that they often do not control the content on social media sites. Second, the ability to share experiences quickly and with such large number of people amplifies the impact of word of mouth in a way that can eventually affect a company’s bottom line. Third, social media allow marketers to listen. It is no longer one way communication. Marketers now can actually have conversation with customers and get feedbacks. Fourth, social media also provide more sophisticated methods of measuring how marketers meet and interact with consumers than traditional advertising does. Fifth, social media allow marketers to have much more direct and meaningful conversations with customers.| | , forge deeper relationships, and build brand loyalty. Social media also allows consumers to connect with each other, share opinions, and collaborate on new ideas according to their interests. With social media, the audience is often in control of the message, the medium, the r esponse, or all three. Some companies have had trouble adjusting to this new distribution of control, but the focus of social marketing is on the audience and the brand must adapt to succeed. The interaction between producer and consumer becomes less about entertaining and more about listening, influencing, and engaging.| | 29. How does price interact with the other three Ps of the marketing mix? (Points : 0.5| The marketing manager determines the goals of the company’s promotional strategy in light of the firm’s overall goals for the marketing mix-product, product, place, promotion and price.| Product: The price setting and the quality of the product is related. The price must be decided according to the level of the product and demand for the product. Place: Offering a large profit margin to distributors can often attain adequate distribution of a new product. Promotion: Price can be the main tool for promotion. Low price, discount coupons, events, or campaigns can be used for promotion.| Instructor Explanation:| | 5. Describe the five gaps identified in the gap model of service quality that can cause problems in service delivery and influence customer evaluations of service quality. Discuss ways that marketers can close each gap. (Points : 0. .| Question 😠 Describe the five gaps identified in the gap model of service quality that can cause problems in service delivery and influence customer evaluations of service quality. Discuss ways that marketers can close each gap.| | Student Answer:| | This is gap 3. Gap 3 is due to the inability of management and employees to do what should be done. Management should ensure that employees have the skills and the proper tools to perform their jobs. Other techniques that help to close gap 3 are training employees so they know what management expects and encouraging teamwork.| | Instructor Explanation:| GAP 1 is the gap between what customers want and what management thinks customers want. This gap results from a lack of understanding or a misinterpretation of the customers’ needs. To close gap1, firms must stay attuned to customers’ wishes by researching customer needs and satisfaction.GAP 2 is the gap between what management thinks customers want and the quality specifications that management develops to provide the service. Essentially, this gap is the result of management’s inability to translate customers’ needs into delivery systems within the firm.GAP 3 is the gap between the se rvice quality specifications and the service that is actually provided. Management needs to ensure that employees have the skills and the proper tools to perform their jobs.Other techniques to clos gap 3 are training employees and encouraging teamwork.GAP 4 is the gap between what the company provides and what the customer is told it provides. This is clearly a communications gap. To close gap 4, companies need to create realistic customer expectations through honest, accurate communication about what the firms can provide.GAP 5 is the gap between the service that customers receive and the service they want. This gap can be positive or negative.|